The Alliance of two Algerian Giants


Published on 08-05-2016

Cevital, the first Algerian private group signed a multiannual sponsoring contract between its affiliate food company and the Algerian international Islam Slimani. With this alliance, Islam Slimani becomes the new ambassador for Cevital Food Industry’s brands. The ceremony was held this Sunday 8th of May 2016 at El-Aurassi hotel in Algiers.

Algerian Golden Ball and many times man of the match during the 2014 World Cup, Slimani is a fighter and a real icon for Algerian youth: the strength, tenacity, optimism, rigor and pride to serve his country, these are the values that Islam Slimani shares with the Cevital Group.

Founded by M. Isaad Rebrab, the Cevital Group is a family group built on a history, a path and values that made its success and reputation. Cevital is the first Algerian private group to invest in many activity fields. Created in 1998, the Cevital Group affiliate company Cevital Food Industry is the leader of the Food sector in Algeria.

Islam Slimani becomes the new ambassador of food brands for the Cevital Group: Tchina fruit juices, Skor products and the mineral water Lalla Khedidja.